Sunday, February 10, 2013

Did You Know? A Giveaway of the Top Seven Must-See Words in Headlines

In a recent post on Social Media Today titled, "Did You Know? A Giveaway of the Top Seven Must-See Words in Headlines," Rebecca Benison shares tips that can help marketers push their audience to read their posts. This, of course, is the goal and there are certain easy ways to make marketing efforts more successful. By using headlines that are immediately engaging, your messages are less likely to get lost in the mix and will entice the audience to want to read more.

According to Benison, the most attention-getting headlines use the words, "chance," "see," "must," "how to," "why," "did you know?" and "giveaway" because by relating emotionally to your consumers, they are more likely to click through and read on.  However, the most important part is not letting the reader down. Marketers must post content that is worthy of the hype of such headlines and the information must be of value or else consumers will be disappointed.

With so much information being thrown into consumers faces, it's becoming more and more important to make your content stand out above the rest and using these tips can definitely help.

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